ARTICLES BY THIS AUTHOR
Crayola Doubling Number of In-Store Experiences
The crayon manufacturer has entered into a licensing agreement with BrightColors to expand the brand's creative play in-store experience over the next five years.
Kroger's Retail Media Adds Video, CTV Advertising
The new programmatic capability applies first-party retail data to boost advertising efficiency and measure CPG sales impact.
Gap Taps Cultural Icons for Fall Campaign
The new campaign leverages the likeness of actress Selma Blair and U.K. artist Labrinth to help showcase a collection of apparel classics and seek out artists to reinvent its iconic logo hoodie.
Loves Opens AI Smoothie Kiosk in California
The c-store chain is piloting its first Jamba by Blendid self-operating kiosk in Williams, California.
Movers & Shakers: Lowe’s, Target, Chico’s & More Shuffle Leadership
Lowe’s CMO exiting, Chico’s FAS nabbing Estee Lauder’s head of marketing and Target’s leadership changes are among the latest retail executive movements.
Misfits Market to Acquire Imperfect Foods
The two online grocers aim to deliver a more sustainable grocery experience and put the combined business on track to reach profitability by early 2024.
Yesway Acquires Texas Chain
The emerging convenience store operator's first acquisition of 2022 comprises nine Tres Amigos stores in Texas.
Ulta Doubles Down on Shoppers' Digital Experiences
Beauty retailer deepens its relationship with Iterate.ai to quickly develop, deploy and scale digital experiences for its shoppers using pre-built modules.
Instacart Acquires AI-Powered Platform
Instacart is expanding its advertising capabilities with the acquisition of Eversight, a pricing and promotions platform for CPG brands and retailers within the grocery industry.
Meijer Unveils New Grocery Store Concept
Opening in southeastern Michigan in 2023, Meijer Grocery will offer more convenience and a larger fresh assortment than other area stores.