Retail Media

Study Links Fueling Behavior, Increased Spending
Affinity Solutions quantified the lift in spend for more than a hundred of the country's top retailers and restaurants, offering advertisers unique insights to drive more in-store sales.
Ulta Beauty Debuts UB Media Network
The retailer media network offers brands addressable advertising by leveraging data from its popular Ultamate Rewards loyalty program.

Audio In-Store: Another Strategy for the Retail Media Toolbox
In early 2020, shoppers turned to digital platforms when purchasing groceries.
Instacart Launches Platform with Solutions for Retailers
Instacart debuted a platform for grocers to leverage advertising, fulfillment and insights solutions.
Michaels Teams Up with Criteo to Launch Retail Media Platform
Michaels, the largest specialty arts and crafts retailer in North America, is among the latest retailers to tap into the growing retail media marketplace.
America’s First Supermarket Picks CitrusAd in Retail Media Move
King Kullen, dubbed America’s first supermarket by the Smithsonian Institution, has partnered with CitrusAd in a new retail media push.
Dunnhumby Launches Retail Media Platform
Tesco’s Dunnhumby has launched an end-to-end retail media platform dubbed Dunnhumby Sphere.
Report Offers Retail Media Insights to Know
The Trade Desk laid out retail trends in “The Future of Retail Report," based on advertiser and consumer survey results.
Hy-Vee Bets on AOOH Advertising
The Midwestern supermarket chain has formed a multi-year partnership with Vibenomics to enhance the customer experience in more than 400 locations.
Volta Launches Media Network
Volta Inc. has formally launched Volta Media Network, offering advertisers a digital, location-based network that engages consumers where they shop.
Albertsons Launches New Retail Media Network
Albertsons is jumping on the retail media bandwagon as it seeks to leverage data collected from the company’s ever-growing network of shoppers.
Twin Cities Grocery Retailer Launches Retail Media Network
Twin Cities-based grocery chain Cub is the latest retailer to jump into the retail media space with its own network.
Kroger Launches Private Marketplace for Advertising
Kroger Precision Marketing, powered by its 84.51° data science subsidiary, has launched a private marketplace for programmatic advertising.
Price Chopper Ramps Up Retail Media Tech with CitrusAd
Grocery retailer Price Chopper has teamed up with CitrusAd to launch retail media technology on its website.

A collection of news, articles and other featured content about Retail Media.