Research

Retailers are launching media networks at a bristling pace. Most expect the field to widen in the next few years, putting pressure on budget allocation for marketers.

A new report analyzes the rapidly evolving fuel retail landscape. Strategies retailers should implement include enhancing the customer experience and expanding digital technologies.

New Dunnhumby research shows vast potential of CPG and agency media spend but reveals shortcomings in retailers’ existing media offerings — and identifies innovations shaping the future of the industry.

A recent “State of the Walmart Seller” report highlighted the retailer’s substantial e-commerce growth that has resulted in 95% profitability for sellers. 

The 10th annual study indicates recommerce is becoming a global phenomenon, with the U.S. secondhand market estimated to more than double by 2026.

Affinity Solutions quantified the lift in spend for more than a hundred of the country's top retailers and restaurants, offering advertisers unique insights to drive more in-store sales.

Retailers like Target and Walmart that make shopping more engaging through new products, merchandising and technologies, as well as a better-trained staff, attract the most customers, according to a new survey from ChaseDesign.

Consumers appear to be emerging from the pandemic lifestyle though not yet emerging from pandemic-era spending, according to a recent report from The NPD Group.

CI&T's annual "Connected Retail Report" ranks the top 10 physical retailers on their omnichannel shopping experiences, with Target replacing Nordstrom's for the top spot.

The Trade Desk laid out retail trends in “The Future of Retail Report," based on advertiser and consumer survey results.

Americans more worried than at any other time during pandemic: dunnhumby

Value for money spent and employee friendliness are key to differentiation